Bread crumb navigation comes from the fairy tale of Hansel using breadcrumbs to record the way home, according to this story we can know that it is to let users know clearly where in the site, find the way back to the home page. Every website built by the Dream Free Template Network has breadcrumb navigation, and today let the Dream Free Template Network tell you about breadcrumb navigation.
First, reflect the hierarchical structure of the website to facilitate user operation.
Bread crumb navigation enables users to clearly see how the site's content is organized, providing access back to all levels. Especially for large-scale websites with more grading, users can easily find the information they need, and the role of improving the user experience is very obvious.
Two, reduce website jumping rate.
Bread crumb navigation can lure users into deep-seated browsing after entering the site, for example, I saw a dream template web article on the search engine, click on the entry after I found other interesting content through breadcrumb navigation, I will continue to browse, extending the site visit time.
Three, more conducive to SEO optimization.
Bread crumb navigation not only does not occupy web space, the construction of the site chain is also very good, so that spiders can crawl along the link, increase the site's collection, improve the weight and ranking, promote the realization of the goal of seo. User experience is not high because in the site itself, do a good job of breadcrumb navigation, do a good job of user experience the first step.